Bloomberg

Why Disruption is the Wrong Strategy for Associations – Bloomberg Government

We like to think this way because it’s a cool way to think. We want (and want our associations to be) innovative and disruptive. Keeping the status quo and keeping an aging brand doesn’t get you a prime speaking slot at industry conferences or covered by news outlets. Modern association leaders are being told to… Continue reading Why Disruption is the Wrong Strategy for Associations – Bloomberg Government

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Bloomberg, Uncategorized

Bloomberg Article – How to Convince Your Members to Support Your Controversial Political Stand

Every year, associations take stands on controversial political issues that, at first glance, are seemingly unrelated to their core mission. Whether it is the AMA supporting gun restrictions, the American Society of Association Executives (ASAE) opposing religious freedom laws in Indiana, or the American Academy of Pediatrics supporting gay couples adopting children – to cite a… Continue reading Bloomberg Article – How to Convince Your Members to Support Your Controversial Political Stand

Bloomberg, Uncategorized

My Article for Bloomberg Government on Prepping Your Board for Advocacy

As government relations professionals, we have so many immediate concerns that deciding who our volunteer bosses will be down the line seems like a waste of time. Yet no group may be more important to your future legislative success than future board members. Consider the powers a board has – the ability to allocate funds… Continue reading My Article for Bloomberg Government on Prepping Your Board for Advocacy